Chapter ED Intelligence · Chapter Report
ARC of Northeast Florida
Southeast and Caribbean Division · North and Central Florida Region
FL · 7 counties · HQ Jacksonville, FL · FEMA Region IV
1,896,984
People
751,549
Households
40.8%
Households below the ALICE survival threshold
7
Counties · 4,744 sq mi
Nearly 41% of households across this chapter live below the ALICE survival threshold — the working families one disaster away from crisis.
In this report · Economic vulnerability · Who lives here · Home fire mission (FLARE) · mission delivery & the bespoke relationship strategy to follow
Sources: American Red Cross geography + 2023 demographics reference table; United Way ALICE + poverty (latest county year).
Geography & Footprint
The chapter's footprint.
7
Counties
4,744
Square miles
1,896,984
People
North and Central Florida Region
Southeast and Caribbean Division
| County | People | Sq mi | % of chapter |
|---|---|---|---|
| Duval | 1,031,775 | 849 | 54.4% |
| St. Johns | 311,014 | 661 | 16.4% |
| Clay | 227,722 | 644 | 12.0% |
| Flagler | 126,554 | 507 | 6.7% |
| Nassau | 97,312 | 667 | 5.1% |
| Putnam | 73,644 | 827 | 3.9% |
| Baker | 28,963 | 589 | 1.5% |
HQ: Jacksonville, FL · FEMA Region IV. Counties sorted by population.
Who Lives Here
The people of this chapter.
40
Median age
$70,893
Median household income
16.7%
Age 65+
32.7%
Renter households
Age distribution
Race & ethnicity
Hispanic / Latino (any race): 10.6% of residents.
Source: American Red Cross 2023 demographics reference table. Chapter figures aggregate the 7 counties; median age and income are population-weighted.
Economic Vulnerability
Where the need is greatest.
| County | People | Median HH income | ALICE | Poverty | Combined |
|---|---|---|---|---|---|
| Putnam | 73,644 | $35,039 | 32.9% | 23.5% | 56.5% |
| Flagler | 126,554 | $65,805 | 36.4% | 9.0% | 45.5% |
| Duval | 1,031,775 | $62,831 | 27.7% | 14.4% | 42.2% |
| Baker | 28,963 | $63,159 | 28.1% | 12.7% | 40.8% |
| Clay | 227,722 | $79,935 | 31.9% | 8.5% | 40.4% |
| Nassau | 97,312 | $79,357 | 23.4% | 10.4% | 33.8% |
| St. Johns | 311,014 | $99,650 | 25.1% | 7.5% | 32.5% |
Combined = households in poverty plus ALICE households (above poverty, below the cost of basics), as a share of all county households. Source: United Way ALICE, latest county year.
Risk & Disaster History
What this chapter is up against.
$519.9M
Expected annual loss, all hazards
Duval
Highest-risk county
49.3%
Avg social vulnerability (SVI)
13
FEMA declarations, 5 yr (top county)
| County | NRI risk | Exp. annual loss | SVI %ile | FEMA 5yr | FEMA all |
|---|---|---|---|---|---|
| Duval | Relatively High | $263.9M | 79.3% | 12 | 41 |
| St. Johns | Relatively Moderate | $97.0M | 12.7% | 10 | 34 |
| Clay | Relatively Moderate | $57.1M | 36.5% | 13 | 39 |
| Flagler | Relatively Moderate | $41.6M | 31.2% | 10 | 38 |
| Putnam | Relatively Low | $29.4M | 98.4% | 13 | 41 |
| Nassau | Relatively Low | $24.5M | 25.4% | 12 | 40 |
| Baker | Very Low | $6.3M | 61.9% | 12 | 39 |
Sources: FEMA National Risk Index 2025 (risk rating, expected annual loss), CDC/ATSDR SVI 2022 (social-vulnerability percentile), FEMA disaster declarations — via the Red Cross national county database.
Disaster History
A chapter shaped by disaster.
58
Federal disaster declarations
26
Hurricanes
Hurricane
Most common type
2026
Most recent
By incident type
Most recent declarations
| FY | Disaster | Type |
|---|---|---|
| 2026 | Railroad Complex Fire | Fire |
| 2025 | Hurricane Milton | Hurricane |
| 2025 | Hurricane Milton | Hurricane |
| 2024 | Hurricane Helene | Hurricane |
| 2024 | Hurricane Debby | Tropical Storm |
| 2024 | Tropical Storm Debby | Tropical Storm |
| 2024 | Severe Storms, Straight-Line Winds, And Tornadoes | Severe Storm |
| 2023 | Hurricane Idalia | Hurricane |
| 2023 | Tropical Storm Idalia | Tropical Storm |
| 2023 | Hurricane Nicole | Hurricane |
Source: FEMA Disaster Declarations Summaries v2 — county-level, deduplicated to unique disasters.
Home Fire Mission · FLARE 2024
Every home fire is a Red Cross moment.
386
Home fires (2024)
69.4%
Red Cross care rate
63
Fires with no Red Cross notification
2.0
Fires per 10,000 residents
Red Cross cared for 69% of home fires — but 63 (16%) happened with no Red Cross notification: the prevention, smoke-alarm, and response opportunity, county by county.
Source: FLARE Fire Incidents 2024 (American Red Cross, public layer). “With care” = Red Cross provided assistance; “no notification” = the Red Cross was never alerted to the fire.
Home Fire · Respond & Prevent
Red Cross shows up — and prevents.
5,091
Home-fire calls answered (RC response)
4,345
Single-family fire responses
7,248
Free smoke alarms installed
740
Multi-family fire responses
Red Cross answered 5,091 home-fire calls and installed 7,248 free smoke alarms across the chapter — response and prevention, county by county.
Sources: DRO National 800-RedCross Calls by County (RC fire responses); Smoke Alarm Installs FY15–FY24 (American Red Cross).
Disaster Response · DAT
The local face of care.
61
Trained DAT volunteers
526
Historical DAT calls answered
7
Counties with DAT volunteers
61
Responders on the map
Every dot is a trained Disaster Action Team volunteer ready to respond to a home fire — shown by position only, never by name.
Source: Florida DAT — RC Care volunteers + historical calls (American Red Cross). Individual identities withheld; counts and positions only.
Blood & BioMed
The blood mission's local footprint.
1,596
Blood units collected (FY22–26)
60
Blood drives held
16
Drives in FY2026
1
Counties with drives
Blood drives are active in 1 of the chapter's 7 counties — every county without one is an employer or civic opening: a host site, a sponsored drive, a standing partnership.
Source: BioMed Collections FY22–FY26 (American Red Cross). Drives = collection events; units = products collected.
Red Cross Facilities
The chapter's physical footprint.
5
Red Cross facilities
2
Owned
3
Leased / licensed
0
BioMed sites
By type / function
BioMed facilities
No BioMed fixed sites in this chapter.
Sources: Red Cross real-estate portfolio (reintel.jbf.com) + BioMed facilities (biomed.jbf.com).
Locations, types and functions only — no cost, square footage, or lease terms are disclosed.
Red Cross Spending · Bridge Program
Disaster financial assistance by county.
Bridge financial assistance delivered to residents — DRO 220-25 (FY25).
$18,900
Bridge financial assistance
3
Counties funded
$14,700
Top: Duval
$2,100
Per case
| County | Bridge financial assistance |
|---|---|
| Duval | $14,700 |
| Baker | $2,100 |
| Putnam | $2,100 |
Source: ARC Bridge Service Summary (PowerBI), DRO 220-25 (FY25). Financial assistance to clients;
counties with no Bridge cases this operation are omitted.
Red Cross Philanthropy · Major Donors
Who gives here.
Major-donor giving across the chapter — three fiscal years. Internal planning data.
$6,899,418
Total giving, 3-year
136
Major donors
$761,956
Current FY · ▼ 80% vs prior FY
$5,719,493
Top: Duval
| County | Major donors | Total giving, 3-year |
|---|---|---|
| Duval | 78 | $5,719,493 |
| St. Johns | 35 | $884,796 |
| Nassau | 12 | $108,294 |
| Flagler | 7 | $96,835 |
| Clay | 3 | $82,000 |
| Putnam | 1 | $8,000 |
Source: Red Cross major-donor giving by county, three fiscal years.
Internal / executive-director planning use — not donor-facing.
County Deep Dive
Duval County
1,031,775
People
$62,831
Median HH income
42.2%
Combined ALICE + poverty
Relatively High
FEMA NRI risk
People & economy
Median age37.8
ALICE households118,775
Poverty households61,768
Risk & response
Expected annual loss$263.9M
Social vulnerability (SVI)79.3%
FEMA declarations (all time)41
Home fires, CY2024217
Fires, no RC notification4
Bridge assistance · DRO 220-25$14,700
Major-donor giving · 3-yr$5,719,493
Duval County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
St. Johns County
311,014
People
$99,650
Median HH income
32.5%
Combined ALICE + poverty
Relatively Moderate
FEMA NRI risk
People & economy
Median age42.6
ALICE households31,624
Poverty households9,460
Risk & response
Expected annual loss$97.0M
Social vulnerability (SVI)12.7%
FEMA declarations (all time)34
Home fires, CY202446
Fires, no RC notification20
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$884,796
St. Johns County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Clay County
227,722
People
$79,935
Median HH income
40.4%
Combined ALICE + poverty
Relatively Moderate
FEMA NRI risk
People & economy
Median age39.5
ALICE households27,728
Poverty households7,385
Risk & response
Expected annual loss$57.1M
Social vulnerability (SVI)36.5%
FEMA declarations (all time)39
Home fires, CY202432
Fires, no RC notification4
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$82,000
Clay County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Flagler County
126,554
People
$65,805
Median HH income
45.5%
Combined ALICE + poverty
Relatively Moderate
FEMA NRI risk
People & economy
Median age51.2
ALICE households20,470
Poverty households5,078
Risk & response
Expected annual loss$41.6M
Social vulnerability (SVI)31.2%
FEMA declarations (all time)38
Home fires, CY202420
Fires, no RC notification8
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$96,835
Flagler County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Nassau County
97,312
People
$79,357
Median HH income
33.8%
Combined ALICE + poverty
Relatively Low
FEMA NRI risk
People & economy
Median age45.6
ALICE households9,593
Poverty households4,289
Risk & response
Expected annual loss$24.5M
Social vulnerability (SVI)25.4%
FEMA declarations (all time)40
Home fires, CY202422
Fires, no RC notification12
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$108,294
Nassau County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Putnam County
73,644
People
$35,039
Median HH income
56.5%
Combined ALICE + poverty
Relatively Low
FEMA NRI risk
People & economy
Median age46
ALICE households10,095
Poverty households7,218
Risk & response
Expected annual loss$29.4M
Social vulnerability (SVI)98.4%
FEMA declarations (all time)41
Home fires, CY202440
Fires, no RC notification11
Bridge assistance · DRO 220-25$2,100
Major-donor giving · 3-yr$8,000
Putnam County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Baker County
28,963
People
$63,159
Median HH income
40.8%
Combined ALICE + poverty
Very Low
FEMA NRI risk
People & economy
Median age37.4
ALICE households2,530
Poverty households1,146
Risk & response
Expected annual loss$6.3M
Social vulnerability (SVI)61.9%
FEMA declarations (all time)39
Home fires, CY20249
Fires, no RC notification4
Bridge assistance · DRO 220-25$2,100
Major-donor giving · 3-yr—
Baker County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
Your Live Tools
The chapter's Experience Builder apps & federal tools.
Red Cross Intelligence Briefing
Chapter risk, hardship, hazards & county drilldowns
experience.arcgis.com
Disaster Response Intelligence
Spatial disaster-response intelligence
Experience Builder app
Red Cross Real Estate
Facilities & market intelligence
experience.arcgis.com
Service Area Planning
Service-area geography & planning
Experience Builder app
Community Mobilization V
Local resource & mobilization map
experience.arcgis.com
Biomed
Blood & BioMed footprint
experience.arcgis.com
FEMA RAPT
Resilience analysis & planning
www.fema.gov
Census Community Resilience
People & resilience context
www.census.gov
Red Cross Experience Builder apps give the live, drill-down companion to this report; federal tools add official context.
Sources & Methodology
Every number, traceable.
Tools produce facts; humans own decisions. Each figure in this report traces to a named source and vintage.
| Metric | Source | Vintage |
|---|---|---|
| geography + 2023 demographics | ALICE master / Red Cross reference table | 2023 |
| ALICE + poverty households | MASTER counties ALICE+demographics | 2023 |
| flare | flare_fire_incidents (public AGOL, CY24) | CY2024 |
| smoke_alarms | GIS_MAP_FY15_to_FY24 (AGOL item b09f21d9…) | FY15–24 |
| lives_saved | Lives_Saved_Map_30_Apr_2026 (AGOL item ff313330…) | 2026 |
| blood | Biomed Collections 22-26 by chapter/county | FY22–26 |
| risk + disaster history | FEMA NRI 2025 · CDC SVI 2022 · FEMA declarations (red-cross-data county master) | FEMA NRI 2025 · SVI 2022 |
| fema disaster history | FEMA Disaster Declarations Summaries v2 | 2026 |
| DAT volunteers + calls | Florida DAT — RC Care volunteers + historical calls (org AGOL; names withheld) | 2026 |
| facilities / real estate (no costs) | Red Cross facilities portfolio — reintel.jbf.com (locations, types & ownership only; no cost/lease terms) | FY25 |
| home-fire RC responses (SFF/MFF) | DRO National 800-RedCross Calls by County (org AGOL) | FY24–26 |
Geography: American Red Cross chapter↔county reference. The full machine-readable source ledger ships with the data bundle.
Appendix · County Data
Full county table.
| County | Pop | Households | Hardship | NRI risk | Exp. annual loss | Fires '24 |
|---|---|---|---|---|---|---|
| Duval | 1,031,775 | 418,106 | 42.2% | Relatively High | $263.9M | 217 |
| St. Johns | 311,014 | 119,470 | 32.5% | Relatively Moderate | $97.0M | 46 |
| Clay | 227,722 | 82,760 | 40.4% | Relatively Moderate | $57.1M | 32 |
| Flagler | 126,554 | 52,904 | 45.5% | Relatively Moderate | $41.6M | 20 |
| Nassau | 97,312 | 39,000 | 33.8% | Relatively Low | $24.5M | 22 |
| Putnam | 73,644 | 29,898 | 56.5% | Relatively Low | $29.4M | 40 |
| Baker | 28,963 | 9,411 | 40.8% | Very Low | $6.3M | 9 |
One row per county. Combined hardship = poverty + ALICE households. Fires = FLARE CY2024.