Chapter ED Intelligence · Chapter Report
The ARC serving the Piedmont Triad of North Carolina
Southeast and Caribbean Division · North Carolina Region
NC · 11 counties · HQ Greensboro, NC · FEMA Region IV
1,748,461
People
710,700
Households
43.3%
Households below the ALICE survival threshold
11
Counties · 5,459 sq mi
Nearly 43% of households across this chapter live below the ALICE survival threshold — the working families one disaster away from crisis.
In this report · Economic vulnerability · Who lives here · Home fire mission (FLARE) · mission delivery & the bespoke relationship strategy to follow
Sources: American Red Cross geography + 2023 demographics reference table; United Way ALICE + poverty (latest county year).
Geography & Footprint
The chapter's footprint.
11
Counties
5,459
Square miles
1,748,461
People
North Carolina Region
Southeast and Caribbean Division
| County | People | Sq mi | % of chapter |
|---|---|---|---|
| Guilford | 551,579 | 658 | 31.5% |
| Forsyth | 392,474 | 413 | 22.4% |
| Alamance | 178,754 | 435 | 10.2% |
| Davidson | 171,573 | 567 | 9.8% |
| Randolph | 145,284 | 789 | 8.3% |
| Rockingham | 90,539 | 573 | 5.2% |
| Surry | 70,889 | 536 | 4.1% |
| Stokes | 43,998 | 456 | 2.5% |
| Davie | 43,829 | 267 | 2.5% |
| Yadkin | 36,976 | 337 | 2.1% |
| Caswell | 22,566 | 428 | 1.3% |
HQ: Greensboro, NC · FEMA Region IV. Counties sorted by population.
Who Lives Here
The people of this chapter.
41
Median age
$59,124
Median household income
16.8%
Age 65+
34.1%
Renter households
Age distribution
Race & ethnicity
Hispanic / Latino (any race): 11.7% of residents.
Source: American Red Cross 2023 demographics reference table. Chapter figures aggregate the 11 counties; median age and income are population-weighted.
Economic Vulnerability
Where the need is greatest.
| County | People | Median HH income | ALICE | Poverty | Combined |
|---|---|---|---|---|---|
| Randolph | 145,284 | $57,317 | 32.3% | 16.9% | 49.2% |
| Yadkin | 36,976 | $53,616 | 34.5% | 12.9% | 47.3% |
| Caswell | 22,566 | $56,963 | 29.4% | 16.1% | 45.5% |
| Surry | 70,889 | $54,373 | 30.4% | 15.0% | 45.3% |
| Guilford | 551,579 | $62,128 | 30.4% | 14.2% | 44.5% |
| Alamance | 178,754 | $58,693 | 30.3% | 13.8% | 44.0% |
| Stokes | 43,998 | $54,375 | 30.8% | 12.3% | 43.1% |
| Davidson | 171,573 | $54,096 | 26.8% | 14.3% | 41.1% |
| Forsyth | 392,474 | $61,849 | 27.5% | 13.2% | 40.7% |
| Rockingham | 90,539 | $46,862 | 27.1% | 13.4% | 40.5% |
| Davie | 43,829 | $67,880 | 29.7% | 8.7% | 38.4% |
Combined = households in poverty plus ALICE households (above poverty, below the cost of basics), as a share of all county households. Source: United Way ALICE, latest county year.
Risk & Disaster History
What this chapter is up against.
$475.8M
Expected annual loss, all hazards
Guilford
Highest-risk county
66.9%
Avg social vulnerability (SVI)
5
FEMA declarations, 5 yr (top county)
| County | NRI risk | Exp. annual loss | SVI %ile | FEMA 5yr | FEMA all |
|---|---|---|---|---|---|
| Guilford | Relatively Moderate | $134.6M | 78.6% | 4 | 28 |
| Forsyth | Relatively Moderate | $104.1M | 81.3% | 5 | 25 |
| Davidson | Relatively Moderate | $64.3M | 55.3% | 4 | 29 |
| Alamance | Relatively Low | $41.4M | 71.4% | 5 | 27 |
| Randolph | Relatively Low | $39.4M | 64.8% | 4 | 24 |
| Surry | Relatively Low | $26.9M | 80.0% | 5 | 20 |
| Rockingham | Relatively Low | $25.1M | 85.1% | 4 | 25 |
| Davie | Very Low | $13.1M | 40.6% | 4 | 22 |
| Stokes | Very Low | $10.9M | 43.2% | 5 | 25 |
| Yadkin | Very Low | $9.6M | 62.3% | 5 | 21 |
| Caswell | Very Low | $6.3M | 73.0% | 5 | 25 |
Sources: FEMA National Risk Index 2025 (risk rating, expected annual loss), CDC/ATSDR SVI 2022 (social-vulnerability percentile), FEMA disaster declarations — via the Red Cross national county database.
Disaster History
A chapter shaped by disaster.
38
Federal disaster declarations
14
Hurricanes
Hurricane
Most common type
2026
Most recent
By incident type
Most recent declarations
| FY | Disaster | Type |
|---|---|---|
| 2026 | Severe Winter Storm | Winter Storm |
| 2025 | Tropical Depression Chantal | Tropical Depression |
| 2025 | Potential Tropical Cyclone Eight | Tropical Storm |
| 2024 | Tropical Storm Helene | Tropical Storm |
| 2024 | Hurricane Helene | Tropical Storm |
| 2024 | Tropical Storm Debby | Tropical Storm |
| 2023 | Hurricane Ian | Hurricane |
| 2021 | Tropical Storm Eta | Severe Storm |
| 2020 | Hurricane Isaias | Hurricane |
| 2020 | Severe Storms, Tornadoes, And Flooding | Severe Storm |
Source: FEMA Disaster Declarations Summaries v2 — county-level, deduplicated to unique disasters.
Home Fire Mission · FLARE 2024
Every home fire is a Red Cross moment.
566
Home fires (2024)
53.9%
Red Cross care rate
219
Fires with no Red Cross notification
3.2
Fires per 10,000 residents
Red Cross cared for 54% of home fires — but 219 (39%) happened with no Red Cross notification: the prevention, smoke-alarm, and response opportunity, county by county.
Source: FLARE Fire Incidents 2024 (American Red Cross, public layer). “With care” = Red Cross provided assistance; “no notification” = the Red Cross was never alerted to the fire.
Home Fire · Respond & Prevent
Red Cross shows up — and prevents.
5,717
Home-fire calls answered (RC response)
4,912
Single-family fire responses
2,189
Free smoke alarms installed
727
Multi-family fire responses
Red Cross answered 5,717 home-fire calls and installed 2,189 free smoke alarms across the chapter — response and prevention, county by county.
Sources: DRO National 800-RedCross Calls by County (RC fire responses); Smoke Alarm Installs FY15–FY24 (American Red Cross).
Blood & BioMed
The blood mission's local footprint.
188,019
Blood units collected (FY22–26)
7,472
Blood drives held
1,259
Drives in FY2026
11
Counties with drives
Blood drives are active in 11 of the chapter's 11 counties — every county without one is an employer or civic opening: a host site, a sponsored drive, a standing partnership.
Source: BioMed Collections FY22–FY26 (American Red Cross). Drives = collection events; units = products collected.
Red Cross Facilities
The chapter's physical footprint.
5
Red Cross facilities
3
Owned
2
Leased / licensed
2
BioMed sites
By type / function
BioMed facilities
Greensboro NC Blood Donation CenterPlatelets & Red Cells & Plasma
Winston Salem NC Blood Donation CenterPlatelets & Red Cells & Plasma
Sources: Red Cross real-estate portfolio (reintel.jbf.com) + BioMed facilities (biomed.jbf.com).
Locations, types and functions only — no cost, square footage, or lease terms are disclosed.
Red Cross Philanthropy · Major Donors
Who gives here.
Major-donor giving across the chapter — three fiscal years. Internal planning data.
$5,586,014
Total giving, 3-year
108
Major donors
$648,843
Current FY · ▼ 78% vs prior FY
$2,210,237
Top: Forsyth
| County | Major donors | Total giving, 3-year |
|---|---|---|
| Forsyth | 39 | $2,210,237 |
| Guilford | 44 | $1,404,550 |
| Davidson | 3 | $1,011,598 |
| Alamance | 10 | $719,940 |
| Rockingham | 4 | $95,812 |
| Randolph | 2 | $59,550 |
| Stokes | 2 | $49,321 |
| Surry | 2 | $20,806 |
| Davie | 1 | $9,200 |
| Yadkin | 1 | $5,000 |
Source: Red Cross major-donor giving by county, three fiscal years.
Internal / executive-director planning use — not donor-facing.
County Deep Dive
Guilford County
551,579
People
$62,128
Median HH income
44.5%
Combined ALICE + poverty
Relatively Moderate
FEMA NRI risk
People & economy
Median age38
ALICE households67,698
Poverty households31,582
Risk & response
Expected annual loss$134.6M
Social vulnerability (SVI)78.6%
FEMA declarations (all time)28
Home fires, CY2024163
Fires, no RC notification86
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$1,404,550
Guilford County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Forsyth County
392,474
People
$61,849
Median HH income
40.7%
Combined ALICE + poverty
Relatively Moderate
FEMA NRI risk
People & economy
Median age39.4
ALICE households45,590
Poverty households21,913
Risk & response
Expected annual loss$104.1M
Social vulnerability (SVI)81.3%
FEMA declarations (all time)25
Home fires, CY2024147
Fires, no RC notification68
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$2,210,237
Forsyth County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Alamance County
178,754
People
$58,693
Median HH income
44.0%
Combined ALICE + poverty
Relatively Low
FEMA NRI risk
People & economy
Median age40.1
ALICE households21,453
Poverty households9,758
Risk & response
Expected annual loss$41.4M
Social vulnerability (SVI)71.4%
FEMA declarations (all time)27
Home fires, CY202458
Fires, no RC notification13
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$719,940
Alamance County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Davidson County
171,573
People
$54,096
Median HH income
41.1%
Combined ALICE + poverty
Relatively Moderate
FEMA NRI risk
People & economy
Median age43.3
ALICE households19,103
Poverty households10,234
Risk & response
Expected annual loss$64.3M
Social vulnerability (SVI)55.3%
FEMA declarations (all time)29
Home fires, CY202431
Fires, no RC notification4
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$1,011,598
Davidson County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Randolph County
145,284
People
$57,317
Median HH income
49.2%
Combined ALICE + poverty
Relatively Low
FEMA NRI risk
People & economy
Median age42
ALICE households19,262
Poverty households10,077
Risk & response
Expected annual loss$39.4M
Social vulnerability (SVI)64.8%
FEMA declarations (all time)24
Home fires, CY202445
Fires, no RC notification15
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$59,550
Randolph County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Rockingham County
90,539
People
$46,862
Median HH income
40.5%
Combined ALICE + poverty
Relatively Low
FEMA NRI risk
People & economy
Median age45.2
ALICE households10,621
Poverty households5,279
Risk & response
Expected annual loss$25.1M
Social vulnerability (SVI)85.1%
FEMA declarations (all time)25
Home fires, CY202440
Fires, no RC notification13
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$95,812
Rockingham County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Surry County
70,889
People
$54,373
Median HH income
45.3%
Combined ALICE + poverty
Relatively Low
FEMA NRI risk
People & economy
Median age44.3
ALICE households9,334
Poverty households4,600
Risk & response
Expected annual loss$26.9M
Social vulnerability (SVI)80.0%
FEMA declarations (all time)20
Home fires, CY202441
Fires, no RC notification6
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$20,806
Surry County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Stokes County
43,998
People
$54,375
Median HH income
43.1%
Combined ALICE + poverty
Very Low
FEMA NRI risk
People & economy
Median age46.2
ALICE households5,970
Poverty households2,388
Risk & response
Expected annual loss$10.9M
Social vulnerability (SVI)43.2%
FEMA declarations (all time)25
Home fires, CY202417
Fires, no RC notification9
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$49,321
Stokes County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Davie County
43,829
People
$67,880
Median HH income
38.4%
Combined ALICE + poverty
Very Low
FEMA NRI risk
People & economy
Median age46
ALICE households5,013
Poverty households1,473
Risk & response
Expected annual loss$13.1M
Social vulnerability (SVI)40.6%
FEMA declarations (all time)22
Home fires, CY20247
Fires, no RC notification4
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$9,200
Davie County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Yadkin County
36,976
People
$53,616
Median HH income
47.3%
Combined ALICE + poverty
Very Low
FEMA NRI risk
People & economy
Median age44.4
ALICE households5,131
Poverty households1,918
Risk & response
Expected annual loss$9.6M
Social vulnerability (SVI)62.3%
FEMA declarations (all time)21
Home fires, CY202414
Fires, no RC notification1
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr$5,000
Yadkin County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
County Deep Dive
Caswell County
22,566
People
$56,963
Median HH income
45.5%
Combined ALICE + poverty
Very Low
FEMA NRI risk
People & economy
Median age46.3
ALICE households2,551
Poverty households1,400
Risk & response
Expected annual loss$6.3M
Social vulnerability (SVI)73.0%
FEMA declarations (all time)25
Home fires, CY20243
Fires, no RC notification0
Bridge assistance · DRO 220-25—
Major-donor giving · 3-yr—
Caswell County · sources: Red Cross demographics 2023, United Way ALICE, FEMA NRI & declarations, FLARE CY2024.
Your Live Tools
The chapter's Experience Builder apps & federal tools.
Red Cross Intelligence Briefing
Chapter risk, hardship, hazards & county drilldowns
experience.arcgis.com
Disaster Response Intelligence
Spatial disaster-response intelligence
Experience Builder app
Red Cross Real Estate
Facilities & market intelligence
experience.arcgis.com
Service Area Planning
Service-area geography & planning
Experience Builder app
Community Mobilization V
Local resource & mobilization map
experience.arcgis.com
Biomed
Blood & BioMed footprint
experience.arcgis.com
FEMA RAPT
Resilience analysis & planning
www.fema.gov
Census Community Resilience
People & resilience context
www.census.gov
Red Cross Experience Builder apps give the live, drill-down companion to this report; federal tools add official context.
Sources & Methodology
Every number, traceable.
Tools produce facts; humans own decisions. Each figure in this report traces to a named source and vintage.
| Metric | Source | Vintage |
|---|---|---|
| geography + 2023 demographics | ALICE master / Red Cross reference table | 2023 |
| ALICE + poverty households | MASTER counties ALICE+demographics | 2023 |
| flare | flare_fire_incidents (public AGOL, CY24) | CY2024 |
| smoke_alarms | GIS_MAP_FY15_to_FY24 (AGOL item b09f21d9…) | FY15–24 |
| lives_saved | Lives_Saved_Map_30_Apr_2026 (AGOL item ff313330…) | 2026 |
| blood | Biomed Collections 22-26 by chapter/county | FY22–26 |
| risk + disaster history | FEMA NRI 2025 · CDC SVI 2022 · FEMA declarations (red-cross-data county master) | FEMA NRI 2025 · SVI 2022 |
| fema disaster history | FEMA Disaster Declarations Summaries v2 | 2026 |
| facilities / real estate (no costs) | Red Cross facilities portfolio — reintel.jbf.com (locations, types & ownership only; no cost/lease terms) | FY25 |
| home-fire RC responses (SFF/MFF) | DRO National 800-RedCross Calls by County (org AGOL) | FY24–26 |
Geography: American Red Cross chapter↔county reference. The full machine-readable source ledger ships with the data bundle.
Appendix · County Data
Full county table.
| County | Pop | Households | Hardship | NRI risk | Exp. annual loss | Fires '24 |
|---|---|---|---|---|---|---|
| Guilford | 551,579 | 220,993 | 44.5% | Relatively Moderate | $134.6M | 163 |
| Forsyth | 392,474 | 161,174 | 40.7% | Relatively Moderate | $104.1M | 147 |
| Alamance | 178,754 | 71,095 | 44.0% | Relatively Low | $41.4M | 58 |
| Davidson | 171,573 | 69,705 | 41.1% | Relatively Moderate | $64.3M | 31 |
| Randolph | 145,284 | 58,371 | 49.2% | Relatively Low | $39.4M | 45 |
| Rockingham | 90,539 | 38,861 | 40.5% | Relatively Low | $25.1M | 40 |
| Surry | 70,889 | 29,603 | 45.3% | Relatively Low | $26.9M | 41 |
| Stokes | 43,998 | 18,810 | 43.1% | Very Low | $10.9M | 17 |
| Davie | 43,829 | 17,778 | 38.4% | Very Low | $13.1M | 7 |
| Yadkin | 36,976 | 15,184 | 47.3% | Very Low | $9.6M | 14 |
| Caswell | 22,566 | 9,126 | 45.5% | Very Low | $6.3M | 3 |
One row per county. Combined hardship = poverty + ALICE households. Fires = FLARE CY2024.